
The Sponsors and Vendors You'll Meet at Ascend
A big thank you to our 2026 sponsors and marketplace vendors. These organizations aren’t just supporting Ascend ; they’re here to connect with you. From tech innovations to guest experience solutions, explore how they can help you elevate your property.
Deluxe Sponsors:
Entegra
With their deep supplier network, Entegra helps hospitality businesses cut costs on food, supplies, and services while improving overall operations.
Gas Alberta Energy
For more than 17 years, Gas Alberta has used a non-traditional approach to the energy market. GAE’s rural heritage and cooperative values are the foundation of our business, and our success is built on the longstanding partnerships we have established with our customers and their businesses.
In 2006, GAE partnered with the Alberta Hotel & Lodging Association to develop a Natural Gas Aggregation Program for the AHLA’s Member Value Program. The program has grown to more than 250 hotels and motels across the province.
In 2006, GAE partnered with the Alberta Hotel & Lodging Association to develop a Natural Gas Aggregation Program for the AHLA’s Member Value Program. The program has grown to more than 250 hotels and motels across the province.
Western Financial Group
Western Financial Group Insurance Solutions (WFGIS) has been a leader in the Canadian insurance market for more than 40 years. A full-service business insurance and employee benefits provider, we offer Canadian businesses insurance solutions that provide optimized coverages and strategies to manage their risk.








